Black and white logo with the word 'LESS' in bold, and 'GRAPHIC DESIGN' below in a smaller font.
English
Black and white logo with the word 'LESS' in bold, and 'GRAPHIC DESIGN' below in a smaller font.
Black and white logo with the word 'LESS' in bold, and 'GRAPHIC DESIGN' below in a smaller font.

JULIA DALÉN

Owner & Freelancer, Less Graphic Design

Marketing & DESIGN Experience

FREELANCER & OWNER of Less Graphic Design (2024–Present)

 MARKETING MANAGER for Insuro Technologies
(2022–2024)

CREATIVE DIRECTOR for Zeijersborger Advokatbyrå (2019–2022)

Education

GRAPHIC TECHNOLOGY

Högskolan Dalarna

Skills

ADOBE CREATIVE SUITE (Photoshop, Indesign, Illustrator, Premiere Pro, Acrobat, Lightroom) Intermediate

MICROSOFT OFFICE SUITE Intermediate

FRAMER Intermediate

FIGMA Intermediate

ADDITIONAL SKILLS

CONTENT CREATION & PHOTOGRAPHY

VIDEO EDITING

SWEDISH & ENGLISH (Fluent)

About

At Less Graphic Design, I combine clean Scandinavian aesthetics with a strategic foundation. I work with startups and established companies across Sweden and the Nordic region to create visual identities that are not only impactful but also functional and memorable. Through local or remote collaborations, I help your brand grow and resonate with your audience - whether it's web design, digital content, or print materials.

My name is Julia and I run Less Graphic Design from Malmö. Since 2024, I have worked with various companies and startups to build strong brands and support them in their marketing efforts - from oil innovation to smart glasses and water technology. I believe in building long-term relationships through strategic design that truly understands the client's vision and business goals. When I'm not helping companies develop their brands, I spend time traveling and exploring Sweden and Europe.

When I'm not designing, you'll find me exploring new destinations with my partner and cat, documenting our Swedish adventures on my travel blog 'From Latvia to Lapland'.

My approach

I believe great design should be both impactful and purposeful. Each project starts with understanding your specific challenges and vision, ensuring the final result not only looks professional but also drives meaningful results for your business.

Currently

→ Open for new projects across the Nordic region

→ Expanding my design services to include motion graphics

→ Documenting travels across Scandinavia & Europe

→ Always learning new design trends and techniques

Ready to start your project or have questions? Get in touch!

GET IN TOUCH

Have an idea or want to start a project?

A minimalist icon esembling an hourglass, formed by two intersecting curved lines.

Have an idea or want to start a project? I'm happy to help you with the first steps and answer your questions about approach, process, or pricing.

GET IN TOUCH

Have an idea or want to start a project?

A minimalist icon esembling an hourglass, formed by two intersecting curved lines.

Have an idea or want to start a project? I'm happy to help you with the first steps and answer your questions about approach, process, or pricing.

GET IN TOUCH

Have an idea or want to start a project?

A minimalist icon esembling an hourglass, formed by two intersecting curved lines.

Have an idea or want to start a project? I'm happy to help you with the first steps and answer your questions about approach, process, or pricing.