Black and white logo with the word 'LESS' in bold, and 'GRAPHIC DESIGN' below in a smaller font.
English
Black and white logo with the word 'LESS' in bold, and 'GRAPHIC DESIGN' below in a smaller font.
Black and white logo with the word 'LESS' in bold, and 'GRAPHIC DESIGN' below in a smaller font.

Graphic design that tells your story and builds your brand.

Freelance graphic designer based in Malmö serving businesses across Sweden and the Nordic region. I help companies build their brands through strategic design for web, digital, and print.

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CLIENTS
A black and white icon of a geometric pattern with a grid of overlapping triangles.

Professional brand development that communicates your company values and helps you stand out from the competition. I create comprehensive brand identities and logo designs—from strategic foundation to detailed brand guidelines—ensuring a consistent and professional brand presence across all your marketing channels and customer touchpoints.

A black and white icon of a square with a diagonal pattern of nested triangles, getting progressively smaller towards one corner.

Web Design

Professional web design focused on clear communication and user-friendly functionality. Strategic approach that combines conversion-focused structure and functionality with comprehensive SEO optimization to maximize online visibility and attract qualified traffic.

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Print and Packaging Design

Print design and packaging solutions that effectively showcase your brand and enhance recognition. Delivers quality designs across all formats—from business cards to product packaging—ensuring consistent communication of your brand's value and professional credibility.

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Digital Design AND Social Media

Digital design that creates cohesive brand experiences across all channels. I develop social media content, digital ads, email banners, newsletters, and presentations—each tailored to your specific message and target audience.

Event AND Exhibition Design

Event and exhibition design that helps your brand stand out in crowded environments. I create impactful roll-ups, banners, backdrops, flyers, and promotional materials designed to attract attention and encourage booth visits.

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Your External Design Resource, On-Demand

Your strategic design partner for flexible creative support. Whether you need a complete brand identity or targeted project assistance, I provide personal collaboration without agency overhead or long-term commitments

SERVICES

Working with Me

Where marketing strategy meets creative design

I bring 7 years of marketing and design experience from both startups and established companies. Having worked as a marketing manager myself, I understand what marketing teams need—and can deliver designs that actually work for your business goals.

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Strategic Creative Eye

By combining strategic marketing and creative design, I transform your message into powerful visual communication

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Personal & Flexible SERVICE

Direct collaboration and flexible service for your specific needs

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Broad design expertise

With broad design knowledge, I help you build consistent brands across all communication channels.

Selected Creative Works

Selected projects that blend creativity, strategy, and design.

Selcted projects that blend creativity, strategy, and design.

XOCCHIALI

VISUAL IDENTITY

VISUAL IDENTITY

BEAR

VISUAL IDENTITY

VISUAL IDENTITY

COT

REBRANDING

REBRANDING

GET IN TOUCH

Have an idea or want to start a project?

A minimalist icon esembling an hourglass, formed by two intersecting curved lines.

Have an idea or want to start a project? I'm happy to help you with the first steps and answer your questions about approach, process, or pricing.

GET IN TOUCH

Have an idea or want to start a project?

A minimalist icon esembling an hourglass, formed by two intersecting curved lines.

Have an idea or want to start a project? I'm happy to help you with the first steps and answer your questions about approach, process, or pricing.

GET IN TOUCH

Have an idea or want to start a project?

A minimalist icon esembling an hourglass, formed by two intersecting curved lines.

Have an idea or want to start a project? I'm happy to help you with the first steps and answer your questions about approach, process, or pricing.